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Like it or not, witches are having a moment.
Images courtesy of the author
But witchcraft means something very different to the modern day people who practice it.
For Brooklyn-based creative andshop ownerDebbie Allen, her beauty ritual is synonymous with self-care and spell work.
I love my rose quartzface rollerand feel like an old-timey fancy witch whenever I use it, says Allen.
Courtesy of Debbie Allen
Self-care and beauty are a very creative process, she says.
I love foraging plants, collecting green clay from Block Island, and making salves.
I love using my beauty ritual as a chance to connect with nature.
Photo courtesy of Liv Swenson
When it comes to beauty, makeup artistLiv Swensonis a firm believer in the power of plants.
By incorporating natural oils and honoring ancestral traditions, Swensons beauty ritual seamlessly interweaves the contemporary with the ancient.
Her penchant for herbalism helps keep her hydrated, centered, and ready to brave each day.
Photo courtesy of Alex Wolf
The right scents create a strong emotional response and state of mind.
I’ve always had dry skin, so moisturizer has always been important, she says.
It’s very high in vitamin C and feels fantastic on my skin.
Photo courtesy of Nicole Pivirotto
Humans have been discovering the ways plants affect us since the beginning of our species.
Like many, Swensons embodied definition of being a witch is far from fixed.
My identity as a witch is always evolving, she says.
Photo courtesy ofJennifer Lynn Morse
Dynastys morning routine begins with brushing her teeth withDr.
Christophers Tooth Powder, scrubbing her face with a washcloth, and applying a plant-based moisturizer.
A lover of earth-based products, Dynastys nightly ritual is straightforward, yet revitalizing.
Photo courtesy of Pam Grossman
The concept of ritual for me is doing an act repeatedly with intention, she says.
This taught me the value of maintaining something valuable.
My beauty routine has been really varied ever since I started running my own business and freelancing.
Courtesy of Anka Lavriv
But what I never miss is taking a shower in the morning, Pivirotto explains.
It helps me start each day fresh.
Plus it smells great!
Photo courtesy of Kristen J. Sollee
After her shower, Pivirotto makes sure to moisturize before drying off and starting her day.
I’ve really embraced being makeup-free these days, she says.
It’s been super liberating and a big confidence builder.
I think everyone’s relationship with beauty is different and makeup/hair can be very empowering.
When she does wear makeup, Pivirotto relies on four key things.
I’ll use concealer, foundation, blush, and mascara.
I’ll also put some smoothing oil in my hair to cut down on frizz.
I have very dry and sensitive skin and this is the only thing that helps, she says.
It also keeps my skin smooth and even in tone.
I think that witchcraft has really impacted my self-care in so many ways, Pivirotto says.
It taught me a lot about boundaries and the importance of taking care of yourself.
When I put makeup on, it’s truly for me and only me.
As a New Yorker, Ivori has a beauty routine that’s adaptive and sometimes occurs on the go.
For Ivori, mascara is essential because it enhances one of her favorite featuresher eyes.
A mascara brush is called a wand, after all, she says.
Theyre essential in my beauty routines, she says.
Im constantly creating herbal salt baths, sugar or coffee scrubs, and moisturizing with coconut or almond oils.
Body scrubs are great to use during a full moon, gently peeling away old layers, literally.
Moisturizing, quite frankly, is a daily anointing of ourselves.
We are in ceremony with our divine bodies.
I say words of affirmation and take my time to properly bless myself and the experience.
Same with applying fragrances.
you’re free to enchant your makeup in spell work for more than just glamour, Ivori explains.
Lipstick can allow you to find your voice and speak your truth.
Pam Grossmanis the mastermind behind the appWitch Emojiandthe Witch Wave.
A lifelong practitioner of magic, Grossman is dedicated to honoring both her physical and spiritual self.
Her beauty ritual is a reminder of how powerful intention can be.
If I’m getting dolled up, I put on red lipstick, she says.
I’ve been a devotee ofLipstick Queen’s Saint Rougefor years.
And I love the packaging!
Red lipstick makes me feel unapologetically bold and gives me a quick shot of confidence and glamour.
This helps me remember that beauty isn’t just about appearance or fitting into one mold.
Im really into skin care, so a lot of my beauty rituals focus on that element.
I follow that up with my rose quartz face roller.
I roll my face with it every day and every night and I don’t care what anyone thinks.
It isincredibleand you need one too!
Potters choice of rose quartz as opposed to jade or crystal quartz is far from happenstance.
I love makeup so much, even if I am just staying home, says Potter.
I usually putTarte’s tinted moisturizeron and brush my lash extensions.
At night, Potter removes her makeup with Pacificas micellar tonic anda makeup remover facial wipeby Trader Joes.
Afterwards, she appliesHerbivores Prism Glow PotionandPacificas Wake Up Beautiful Super Hydration Sleepover Mask.
Major hydration hides a multitude of sins.
My most significant beauty ritual is getting my nails done.
We are in a very long-term relationship.
Kristen J. Solleeis a writer, educator, and the founding editrix ofSlutist.
Depending on what I want to accomplish, I might also apply someGlamour oilorJezebel oil, too.
MACs Maleficent lipstick in Violetta has been my beauty talisman since 2010, Sollee adds.
It helps me fully drop into my body, she says.
However Sollee chooses to outwardly embody her witchy-ness, shes a steadfast believer in the power of ritual.
It has taught me that small, simple, repeated actions can catalyze visible change.
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