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Thats because Browns newest chapter in life is more about inner beauty than outer appearance.
Jake Rosenberg
This time, she wanted to go all in.
We had to compromise and put some makeup in the back of the book.
At the end of 2016, Brown announced that she was leaving her namesake makeup brand.
Beauty From the Inside Out (Chronicle Books, April, 2017)
To say beauty industry insiders were shocked would be an understatement.
But behind the scenes, Brown’s mood was shifting.
It was not an overnight decision," she says.
Bobbi Brown started her brand 25 years ago as a side project while working as a freelance makeup artist.
It was the 80s, and hot-pink cheeks and neon eyeshadow were the norm.
Brown wasnt feeling it.
Most of the makeup on the market I had to fix.
There was nothing that actually looked right on peoples faces, she says.
So he made her a range of 10 lipsticksmostly nudes and classic reds.
“Then, it kept going from there.
Soon, you couldnt go into any mall or department store without seeing a Bobbi Brown Cosmetics counter.
The company became known for creating products that solved real problems, fromdark circlestosparse eyebrows.
And that philosophy was evident in her cosmetics launches.
She favored concealers over contouring and neutral lipstick over trendy hues like navy and emerald green.
To her, including deep brown options in her line was common sense, not a business move.
I dont care that you dont sell a lot of the darker colors, she would tell her team.
I would always say, ‘Go find customers that can wear those colors.’
And she saw the effects of a more wellness-centric lifestyle on her outer appearance.
I slowly started changing my eating habits and realized I felt better.
She describesBeauty from the Inside Outas “an evolution of figuring it out and trying to teach people.
Its about how can I feed the inside of my body, she says.
Later sections cover exercise and meditation.
And shes got an entire chapter on confidence.
So many women are insecure.
You cant compare yourself to other women.
You cant compare yourself to actresses and supermodels, she says.
Confidence to me is about being comfortable and not trying to be someone that Im not.
Its an empowering thing when you figure that out.
The last two chapters of the book are reserved for makeup tips.
Theres nothing better than being in a room with a team and a photographer and faces and makeup.
Its what I love and honestly its who I am, she says.
There have been so many incredible opportunities that have come to me.
I can actually do what I believe and say what I believe, she says.
I have an incredible open mind, and theres a whole new world out there.
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